The Art and Science Behind Deceptions
Project Overview
This book explores the fascinating world of optical illusions, diving into the psychology and mechanics of visual deceptions. Designed to focus on precision and clarity, the layout balances engaging visuals with meticulously typeset text, creating a seamless reading experience. Each chapter unveils how our minds interpret—and misinterpret—the world around us, making the book both educational and a visual experience.
This book explores the fascinating world of optical illusions, diving into the psychology and mechanics of visual deceptions. Designed to focus on precision and clarity, the layout balances engaging visuals with meticulously typeset text, creating a seamless reading experience. Each chapter unveils how our minds interpret—and misinterpret—the world around us, making the book both educational and a visual experience.
Research: Investigated the science and history behind various optical illusions.
Design: Created a typographic system, balancing body text and headers for maximum readability.
Curation: Selected illusions and graphics to engage readers while aligning with the book’s tone.
Takeaway
This project sharpened my skills in editorial design, visual hierarchy, and content curation, emphasizing the importance of combining aesthetic appeal with educational value.
This project sharpened my skills in editorial design, visual hierarchy, and content curation, emphasizing the importance of combining aesthetic appeal with educational value.
Motion Design
Project Overview
For this motion piece, I brought the concept of illusion to life through animation, incorporating dynamic transitions and visual effects to captivate the audience. The video introduces the book’s theme, using layered animations and pacing to create a sense of curiosity.
For this motion piece, I brought the concept of illusion to life through animation, incorporating dynamic transitions and visual effects to captivate the audience. The video introduces the book’s theme, using layered animations and pacing to create a sense of curiosity.
Key Highlights
Title Animation: Designed an engaging animated title sequence to draw viewers in.
Visual Effects: Used distortion and transformation effects to mimic the feel of optical illusions.
Storyboarding: Planned every frame meticulously to ensure a cohesive narrative.
Takeaway
This motion project deepened my understanding of storytelling in a digital format, using movement and timing to enhance viewer engagement.
This motion project deepened my understanding of storytelling in a digital format, using movement and timing to enhance viewer engagement.